Three calls this week.
Three different people, three different levels, three different companies. On the surface, three different problems.
One can't get anyone to invest in her growth. One's been handed a shiny project title with nothing underneath it. One's drowning in work that was never hers to do.
Underneath, it's the same question every time: where should my time actually go?
Here's the thing nobody tells you when you get promoted.
Every level change is a job change. Not a bigger version of the old job. A different job that happens to sit at the same desk. And the work that got you promoted is the first thing the new level asks you to give away.
Nobody re-briefs you on this. HR updates your title, payroll updates your number, and your calendar quietly stays loyal to the person you used to be.
So you keep spending time like the job you had. And you stall.
The 5 buckets
At OVD Labs we run everything through 3 verbs: Observe, Value, Deliver. Watch how the system actually works, do work that matters, then put that work where decisions get made.
Your week is those verbs in disguise. Break any role down and the time goes to 5 places:
- Delivery work. Doing the thing itself. The report, the code, the campaign, the account.
- Strategic thinking. Deciding what's worth doing at all. This is the observing, and it's the first thing that gets crowded out.
- Relationship building. Trust, built before you need it. Peers, stakeholders, the people above your boss.
- Developing people. Coaching, delegating properly, building a bench strong enough that you're allowed to move up.
- Visibility and exposure. Making sure the value you create is seen by the people who count it. That's the deploying. Invisible work pays invisible wages.
Your numbers will vary. The direction won't.
Read the chart in two lines.
Delivery collapses as you rise: roughly 65% of an individual contributor's week, 5% of a leader of organisations'. Strategy and relationships travel the other way, from a fifth of your week to two thirds of it.
And notice the bar that never disappears. Visibility never drops below 10% at any level. The mix changes. The need doesn't.
These percentages aren't laws. They're a mirror. Hold last week's calendar up against your level and see which bars don't match. That gap is usually the honest answer to “why am I stuck”.
The 3 situations that bend the chart
The framework is clean. Organisations aren't. Here are the 3 situations from those calls, because at least one of them is happening to you right now.
1. The room doesn't want you to grow
No mentor. A manager who benefits from you staying exactly where you are. Development conversations that go nowhere, slowly.
The instinct is to wait for the organisation to fix it. It won't. Your development sits on your payroll, not theirs.
The move: point your relationship-building time outside your reporting line. Build your own board. Someone senior who'll tell you how the system works. A peer who'll tell you the truth. Someone outside the company who'll tell you what you're worth. None of them need the word “mentor” in the job title to do the job.
Then mentor yourself like you'd run a project. Pick the one skill the next level needs, find the person who already has it, and study them at close range. Borrowed proximity beats issued mentorship.
2. The title with nothing underneath it
Interim lead. Special initiative. The work seems to be happening somewhere else entirely, and you have a sneaking feeling you're fronting an exercise in internal PR.
Before you resent it, name what you're holding. Some assignments are delivery jobs. This one is a visibility job wearing a delivery job's name badge. Different asset. Still an asset.
Two moves. First, write the one-page charter nobody gave you: what's in scope, who does what, what done looks like. If it holds, you've quietly turned PR into a real project. If it can't hold, you now know exactly what you're carrying, in writing.
Second, set your exit price before the end date. Name 3 things this must pay you: rooms you get into, people who now know your name, a problem you understand better than anyone else in the building. If it pays, take the deal. If it can't even pay that, decline the extension with a clean conscience.
And check the chart before you dismiss “just coordinating people”. The higher the level, the more the job is exactly that. You're being lent the next level's time split for a season. Treat it as the free trial.
3. The work that was never yours
You know what the role should be. The people above you just want the work done, and it keeps landing on you because you're the one who catches it. Your delivery bar is twice the size your level says it should be, and it's eating the strategic time you're actually paid for.
Don't argue the role. Cost it.
List everything the account or function needs. Put a letter against each item: who's accountable, who's responsible, who's consulted, who's informed. Count how many times you're the R. Then take it upwards as a decision, not a complaint: “Here's everything this needs. Here's what only I can do. Here's what needs another pair of hands, or has to stop. Which would you like?”
Senior people won't design your role for you; they're too busy protecting their own. But they will pick from options that come with a price tag. A grievance gets sympathy. A costed decision gets resources.
This week
One action.
Pull up last week's calendar and sort every hour into the 5 buckets. Compare your bars to the chart for your level. One gap will annoy you.
Next week, move one 90-minute block from your fattest bucket into the one that's starving. That's it. Not a reinvention. One block, moved on purpose.
Your calendar is the only org chart that tells the truth.
Talk soon,
Yasar
P.S. The gap between how you spend your week and what your level actually rewards is most of what we work on inside the Executive OVD Cohort, alongside people from Google, HSBC, and the NHS. If your bars look nothing like your level's, that's the conversation to have. Book a free strategy call her to discuss your career growth.